Something you need to consider when you build your first list is the dreaded “S” word – Spam. Many think that email marketing is spam and you’ll sometimes hear people ask others “is email marketing spam”? I’m here to tell you that whilst some consider it to be – and show you how you can do it right.

Let’s start off by looking at why people tend to think that email marketing is spam.

Take a look in your spam box. Take a look at your inbox. I’m willing to bet that you’ve got some form of penis enlargement advert or make money at home scam in there. And this is the problem. People see this and instinctively go into “email is spam” mode, thinking that most of their email is spam.

But when you build your first list, and hopefully continue down the email marketing route later on, if you follow these tips, then you’ll be fine.

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When you build your first list a very important aspect to keep in mind is your users trust. If your users have trust in your knowledge and think of you as the expert then they will value your opinion on any services or products that you show them. This will mean more affiliate commissions for you and will make sure you don’t have a bunch of people un-subscribing from your list.

How to Build Trust

In previous articles I’ve already showed you how you should start your autoresponder off and this can help build a lot of trust in your email list. But, it doesn’t end there.

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At one point or another in your list building career your going to need to create a squeeze page. It’s a key practice utilized by many marketers, and in this article we’ll take a look at what a squeeze page is and what you should include in one. If you’ve come here from the free report I’m offering, I hope this complements what you read there. Don’t know what I’m talking about? Don’t worry, use the signup form in the sidebar, and you’ll get your free copy too!

What is a Squeeze Page?

At its most basic, a squeeze page is simply a page that houses your optin form and any accompanying videos/text. It is known as a squeeze page since usually there is no exits except for opting-in to the email list (exits refer to the theory that the only way the users can leave the page is by either handing over their email address or clicking back on the browser). You want to squeeze as many visitors as you can into your list. Your page should consist of a simple call to action telling the visitor to enter their email to signup and receive a free weight loss course or whatever your niche is.

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When your starting to think about email marketing, or anything related to sending out email to your customers/subscribers, your going to need some kind of email service or autoresponder. In this article we’ll be looking at what an autoresponder is, and some things to keep in mind when choosing one.

What is an Autoresponder?

Before we begin, keep in mind that your autoresonder can be self-hosted, or you can pay a monthly fee to a service such as Aweber, iContact or Mail Chimp.

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Your looking to build your first list otherwise you wouldn’t be here. This article will summarise what list building is,  take a look at the act of building an email list of subscribers that you can send out emails to and hopefully make some money. You will hear many internet marketers say that the money is in the list, which is very true. I’ll start with a quick overview of what exactly is involved in list building and then go on to teach you how to build your first list.

How popups and auto responders can help you build your first list

An example popup presenting an user with a free gift in return for subscribing to his list

What is List Building?

Your looking to build your first list, and in order to do this there are several steps which you must follow, but the first, and possibly most important step is to sign-up to an email marketing service (often called auto-responder services), such as Aweber, iContact or Mail Chimp. Once your signed up and have set up your list you’ll need to get your opt-in form.

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